Domestic Trade

Hangzhou efforted to create the shopping paradise, Gourmet capital, actively cultivated the new point of commerce. In 2011 , the total retail sales of Hangzhou was 254.836 billion yuan, increased 18.7  percent, of which the  accommodation and catering industry was 27.352 billion yuan. increased by 21.6%. Actively to foster the development of specialized. branded, and model commercial enterprises, 39 enterprises have been certified by the state as old and famous Chinese brands . Hangzhou further promoted the development of night economy.Co-ordinated the commerce development of urban and rural area, the coverage rate of consumer goods chain supermarket in township (village) was leading in the province.

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